Carol Driver is a national newspaper and magazine journalist and PR working with entrepreneurs and PR agencies.
Carol has 25 years’ experience as a journalist. Former Femail Editor at MailOnline. Works with entrepreneurs and brands crafting story ideas for the national press. Speaker. Podcast guest. Co-founder of Make The Headlines.
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PR SERVICES
Carol offers PR services to brands, entrepreneurs or individuals who want to raise their profile or company in the national media on a consistent basis. She also works closely with PR agencies as an additional resource.
SPEAKING
Carol is available for speaking on opportunities and has experience of delivering workshops as well as talking on stages.
CONSULTANCY
With 25 years’ experience in journalism, and a certified business strategist, Carol can advise brands, companies, PR agencies and corporations on their PR strategy on a consultancy basis.
Make The Headlines
Make The Headlines was launched in 2018 to help women share their stories in the national media – newspapers and magazines.
Carol set up Make The Headlines with journalist Tiffany Wallis. The duo prides themselves on working closely with their case studies, holding their hand through the process, and giving them a final readback of their stories.
Features have appeared in publications including MailOnline, The Sun, The Mirror, Bella magazine, Woman’s Own, Woman, Take A Break, Women’s Health, Closer and more.
How To Make The Headlines
Carol’s free Facebook group is perfect for female entrepreneurs – whether you’re just starting out or you’ve already achieved press coverage, but want tips and advice on what journalists really want.
Carol will also be launching a DIY PR course teaching everything from how to draw out your story idea, how to find the right publication and journalists, how to write a killer pitch, as well as what NOT to do.
Want to work with me?
Carol has a strong nose for a good story
“Carol is a superb operator. She has a strong nose for a good story and knows exactly what is required by journalists to land quality and engaging coverage.”
Carol can help you make the headlines
– she’s been doing it for 25 years!
Carol has been working as a journalist since 1999 – working her way up from local newspapers to the nationals. Her most recent staff position was as the Femail Editor at MailOnline where she worked with an incredible team of brilliant journalists in a fast-paced newsroom, producing up to 40 stories a day.
Carol went freelance in 2018, and since then has written case study-led stories for national newspapers and magazines – launching Make The Headlines to help women share their exclusive stories in the media.
Carol also offers PR services and strategy to entrepreneurs, brands and companies to raise their profile in the media through storytelling.
Carol knew her stuff….which resulted in incredible press coverage for me
“I’m a former journalist turned six-figure entrepreneur and worked with Carol for an important new course launch during lockdown. Carol knew her stuff. She took care of writing the press releases and pitching the story to her contacts, which resulted in incredible press coverage for me. I’d recommend any female entrepreneur to work with Carol – you’ll be in very safe hands!”
Contact Carol
Do you have a brilliant story? Are you an entrepreneur who wants to raise their profile in the media? Are you a PR agency needing an extra pair of hands? Get in touch!
Email: info@caroldriver.com
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How To Make The Headlines
Carol very quickly helped me to gain amazing press opportunities
“I chose to work with Carol because she not only had extensive industry experience, but she really understood who I am as an entrepreneur and understood my business and what I needed. Carol very quickly helped me to gain amazing press opportunities, and was proactive about sourcing them for me. She was considerate, approachable and great to work with. Carol was always available at the end of the phone when I had any worries or wobbles about anything! I highly recommend any entrepreneur to work with Carol – she’s the best in the business.”